Visit to the SitatByoot at the King Hussein Business Park

by - 13:33

On Tuesday in her efforts to support and encourage Jordanian youths and their entrepreneurial endeavours and innovation, Her Majesty Queen Rania met with SitatByoot's co-founders and management team at the King Hussein Business Park.




Welcomed by its Co-founder and CEO, Saeed Omar, and Co-founder and Chief Content Officer (CCO) Nada Hanieh, she was given a briefing on the story behind SitatByoot, its services, current industry challenges, and its future places.

Launched in 2010, SitatByoot is an online recruitment and on-demand sales platform that aims to help Arab women find employment and market their work and products to a wide range of customers.

Her Majesty also stopped by SitatByoot’s main offices at the Business Park to meet the rest of its employees. She also met with some of the company’s beneficiaries and took a look at the products they produce and market through the platform. 

In a discussion with the SitatByoot team, Her Majesty described the platform as an innovative solution that keeps pace with the rapidly evolving job market and invests in technology to help both men and women work from home.

CCO Hanieh explained to Her Majesty that SitatByoot also offers its members video tutorials and training to help them produce high quality work. The company sets prerequisite qualifications for each job opportunity provided on the platform. After a transaction is concluded, members and customers can rate each other. Members can also list all training courses they have completed on their profiles.

Currently, the company has over 2,000 female beneficiaries who have used the site to promote their products and connect with human resources and procurement manages across the world. Through the platform, members can either submit handmade work or undertake soft tasks to be completed from home, like writing and translating texts.

Based on its belief that women entrepreneurs should not be confined to market trends, and supply chain constraints when selling, marketing, and creating their products and services, SitatByoot has aimed to generate work and sales opportunities for their members based on real market demand instead.   

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